Not mockups, not concept decks — real deliverables shipped to real businesses. Hand-coded sites, AI content pipelines, and automated lead engines you own outright and that keep working long after launch day.
A nurse-staffing agency in Elkhart, Indiana came to SynthLab running on a templated Wix build — slow, generic, and invisible to job seekers searching for roles. We rebuilt it from the ground up into a hand-coded, edge-delivered static site: every page engineered for speed, search visibility, and lead capture, then deployed to a global CDN with the source code handed back to the client.
An 8-SKU line of AI-education ebooks — deep dives on the leading AI coding tools, sold on Etsy. The challenge wasn't writing one book; it was producing a whole catalogue that looked unmistakably like one brand while staying distinct title to title. SynthLab designed the production pipeline end to end: per-SKU visual palettes, diagram-driven layouts, and automated formatting that turns source content into a finished, on-brand book without manual page-pushing. The flagship title, Claude Code Complete, anchors the line.
For local trade and service businesses — plumbers, contractors, and the like — SynthLab pairs two systems that compound. First, a high-performance static site: edge-delivered, sub-second, with conversion analytics wired in from day one. Then, an automated lead engine that scrapes high-intent prospects, scores them, and drafts personalized outreach — so the site doesn't just sit and wait for traffic, it gets fed. These builds are anonymized here, but the architecture is the same one running behind the scenes.