REMOTE-FIRST · BASED IN INDIANA · TAKING NEW PROJECTS
synthlabco@gmail.com

We build systems you own outright

SynthLab is a remote-first studio based in Indiana. We design and ship websites and automation you own outright: real systems that run in production, not slideware.

The story

From manual busywork to work that runs itself

A studio built around one conviction: the gap between how a business operates and how it could operate is mostly a tooling problem, and it's solvable.

Most businesses run 2010-era operations on 2026 budgets. Leads wait on a person to follow up. Content stalls until someone has a free afternoon. Systems don't talk to each other, so the same data gets re-typed three times a week. None of that is a strategy problem — it's an infrastructure problem that never got fixed because fixing it used to be expensive.

SynthLab closes that gap with owned, AI-native systems. We don't sell you a subscription seat in someone else's platform. We design the exact stack your business needs: site, automation, data, and intelligence. We engineer it on a modern foundation, deploy it to production, and hand you the source code and the keys. Intelligence isn't a feature we bolt on at the end; it's wired in from the first architecture decision.

The result is a business that operates more like a software company: fast, observable, and running whether or not anyone's watching. That's the whole job: building it well, then handing it over.

Principles

How we actually operate

Four commitments that shape every build, and the reason the work outlasts the engagement.

You own everything

Source code, hosting, and documentation are handed over at the end of every project. No proprietary lock-in and no hostage data. If you ever leave, you leave with the whole system.

Fixed scope, real deliverables

Projects are scoped to concrete outcomes and shipped to production, not parked in open-ended retainers. You know what you're getting, what it costs, and when it goes live.

AI-native, not AI-bolted-on

Intelligence is designed into the architecture from the start, not stapled to a finished product. The system reasons, routes, and adapts because it was built to, not because a chatbot was added later.

Fast by default

Sub-second loads, observable pipelines, and secure-by-design infrastructure are the baseline, not the upsell. Performance and reliability are engineered in, never traded away.

How it is built

The stack we build on

Every system we build sits on the same foundation: five layers you own, from the page a customer sees down to the infrastructure that runs unattended.

L5 · Interface Layer

Edge-deployed, conversion-optimized, AI-conversational

The surface your customers actually touch — fast, accessible, and built to convert, with conversational AI woven into the experience rather than hidden behind a widget.

Custom front-end · global delivery
L4 · Intelligence Layer

LLM orchestration, multi-agent reasoning, AI decision routing

The thinking layer — language models orchestrated into agents that reason over your data, make decisions, and route work to the right place without a human in every loop.

LLM orchestration · retrieval · agents
L3 · Data Layer

Data manipulation, pipelines, and analytics

Where raw inputs become structured, queryable signal — clean pipelines and analytics that give the intelligence layer something real to reason about.

Data pipelines · analytics · storage
L2 · Automation Layer

Webhook mesh + workflow engine triggering responses across systems

The connective tissue — a mesh of webhooks and workflows that fires the right action across every system the moment something changes, so nothing waits on a manual hand-off.

Workflow engine · scheduled automation
L1 · Infrastructure Layer

Cloud-native, scalable, secure, observable

The foundation everything stands on — cloud-native, secure, and observable infrastructure that runs unattended at high uptime and scales without a rebuild.

Cloud-native hosting · CDN · CI/CD
Founder

Led by Eann Gatuna

EG

Eann Gatuna

Founder & Principal Engineer

SynthLab Co is led by Eann Gatuna, founder and principal engineer. Every project is built hands-on by the person you actually talk to. No account managers, no junior hand-offs, no work disappearing into a black box. The result is a system you own end to end, engineered for businesses that want to operate like software companies, then handed over for you to run. Based in Indiana, working with clients everywhere.

Let's build something you own.

Tell us what's slowing you down. We'll map the fix, build it, and hand over the keys.